White's IGA Bli Bli Visual Story

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Arrival at White's IGA Bli Bli

A supermarket entrance with a large sign reading "Open 7 Days 6am - 9pm" in the centre. On the left, there is a row of trolleys and a parked car. On the right, there is a wall with the store's logo and a display of promotional items. The foreground features a concrete floor with marked disabled parking spaces and yellow pedestrian lines. The background includes the store's facade with glass doors and windows.
On the left, there is a glass storefront with a sign indicating "6am - 9pm" and a row of shopping trolleys. The middle features a walkway with a textured concrete floor and a metal railing. On the right, there is a car park with marked spaces and a few parked cars. The background includes additional store buildings and a covered walkway.
On the left, there is a row of shopping trolleys lined up against a glass storefront. In the middle, there is a walkway with a textured concrete floor and a metal railing. On the right, there is a car park with marked spaces, including yellow pedestrian lines and a few parked cars. The background includes additional store buildings and a covered walkway. The ceiling is flat and white, extending over the walkway area.
On the left, there is a row of shopping trolleys behind a glass storefront. In the middle, there is a textured concrete floor with a promotional sign for a rewards programme and a flag advertising a product. On the right, there is a wooden wall with posters and a display of potted plants next to a large sign for a meal service. The ceiling is flat and white, extending over the entire area.
On the left, there is a glass storefront with a sign indicating "6am - 9pm" and a view of the interior with shelves of products. In the middle, there is a walkway with a textured concrete floor and a metal railing. On the right, there is a car park with marked spaces, including yellow pedestrian lines and a few parked cars. The background includes additional store buildings and a covered walkway. The ceiling is flat and white, extending over the walkway area.
On the left, there is a glass door with a sign reading "Open 7 Days" and a row of shopping trolleys. In the middle, there is an entrance mat with the words "It's Good to See You!" leading into a supermarket with aisles of products. On the right, there are two digital screens displaying lottery advertisements. The floor is a mix of concrete and mat, and the ceiling has wooden slats with integrated lighting.
Hearing

Sounds

  1. Vehicle & traffic sounds
  2. Birds chirping
  3. Shopping trolley sounds (squeaky wheels)
  4. External weather sounds
  5. People talking
Smell

Smells

  1. Vehicle exhaust (occasional)
  2. Bitumen/tarmac
  3. External weather conditions
  4. Café aroma
  5. Air conditioning
Touch

Feel

  1. External weather conditions
  2. Personal movement (e.g. walking)
  3. Shopping bags
  4. Shopping trolley
  5. Changing floor surfaces
Sight

Sight

  1. Moving & parked vehicles
  2. People with shopping trolleys
  3. External weather conditions
  4. Parking bays
  5. Advertising signs

Moving around White's IGA Bli Bli

Right of the entrance of White’s IGA Bli Bli is the colorful sight of the different fruits and vegetables arranged in a huge rectangular wooden crate with metal on its edges. The prices are visible due to its enlarged font, enough for shoppers to easily identify the prices for each type of fruit or vegetable. Roll of plastic bags are available to store their grocery items.
Several types of bread and sandwiches are displayed in the clear glass of the hot food section just beside the fruits and vegetables display area. White’s IGA Bli Bli staff wearing a black polo and hairnets are manning this section.
A closer look at the periphery of the hot food section inside White’s IGA Bli Bli. Several black mats are laid on the floor in front of the bread section. Significant lighting is also provided inside by hanging artificial lamps attached to the ceiling of the store.
An image showing dairy items on the left shelves. At the ceilings are hanging boards that have a summary of food categories from 1-6 for each rack. Hanging board no. 1 is for breakfast foods, coffee & tea, biscuits, juice, jams & spreads, and health & wellness. Boxes containing food packages can also be seen in the pathway.
Several litres of milk are well refrigerated to keep its best quality on the continuous lineup of refrigerators and freezers. Directly opposite the milk fridge is the ice cream freezer with a double sliding door. Next to it are the shelves for different kitchen supplies and tools.
Another significant portion of the internal walls of the grocery store is made up of a continuous refrigeration and freezer. These are enclosed in a fridge with black-painted edges. Shoppers can easily get their items by pulling the doors as indicated by the word” PULL” written on their doors.
On the left, there are tall refrigerated display cases with glass doors, filled with frozen goods. In the middle, there is a display rack with stuffed animals, snacks, and other small items. In the back, there are more aisles with shelves stocked with various products and a sign indicating checkout lane 9. On the right, there are stacks of packaged goods and additional aisles. The floor is polished concrete, and the ceiling has exposed metal beams and ductwork with linear fluorescent lighting.
On the left, there are shelves with stuffed animals, pet food, and cleaning supplies. In the middle, there is a wide aisle leading to the background, where checkout lane signs 8 and 9 are visible. The background also has more shelves and displays. On the right, there are checkout counters with a magazine rack and a freezer containing ice cream. The floor is polished concrete, and the ceiling has a mix of wooden panels and exposed metal beams with linear fluorescent lighting.
On the left, there are tall refrigerated display cases with glass doors, filled with frozen foods and ice cream. In the middle, there is a smaller refrigerated unit with drinks and snacks, and signs for checkout lanes 7, 8, and 9 hanging above. In the background, more aisles with shelves stocked with various products are visible. On the right, there are additional refrigerated display cases with glass doors, containing frozen goods. The floor is concrete, and the ceiling has exposed metal beams.
On the left, there are shelves stocked with paper towels, cleaning supplies, and bottled drinks. In the middle, there is a long aisle leading to the background, where more shelves with various products are visible. On the right, there are shelves filled with toilet paper, tissues, and other paper products. The floor is polished concrete, and the ceiling has exposed metal beams with linear fluorescent lighting.
On the left, there are shelves stocked with various packaged goods, including cereals and snacks, with boxes stacked on top. In the middle, there is a wide aisle leading to the background, where more shelves and signs for aisles 2 and 3 are visible. On the right, there are refrigerated display cases with glass doors, containing dairy products and drinks. The floor is polished concrete, and the ceiling has exposed metal beams with linear fluorescent lighting.
On the left, there are tall refrigerated display cases with glass doors, filled with frozen foods and beverages. In the middle, there is a circular shelf unit stocked with snacks, sauces, and condiments. In the background, there are signs for aisles 1, 2, and 3, with more shelves and products visible. On the right, there are additional shelves with various packaged goods and a sign for sausages. The floor is polished concrete, and the ceiling has exposed metal beams with fluorescent lighting.
On the left, there are shelves with plants, a wooden barrel, and various packaged goods. In the middle, there is a rotating stand with greeting cards and a white shelf with snacks. In the background, there are wooden produce bins filled with fruits and vegetables, and a sign for groceries. On the right, there are tall refrigerated display cases with glass doors, containing frozen foods. The floor is polished concrete, and the ceiling has exposed metal beams with large rectangular light fixtures.
On the left, there are tall refrigerated display cases with glass doors, containing various products. In the middle, there are wooden produce bins filled with oranges, apples, and other fruits, with large hanging light fixtures above. In the background, there are more shelves and a sign for the bakery section. On the right, there is a deli counter with meats and cheeses, and shelves with pet food. The floor is polished concrete, and the ceiling has exposed metal beams with track lighting.
On the left, there are shelves with packaged goods and a refrigerated section with glass doors. In the middle, there are wooden produce bins filled with various fruits, including oranges, apples, and pears, with large rectangular light fixtures hanging above. In the background, there is a bakery section with display cases and a sign. On the right, there is a deli counter with meats and cheeses, and a pink display stand with pet food. The floor is concrete, and the ceiling has exposed metal beams
Hearing

Sounds

  1. Music
  2. Moving shopping trolleys
  3. People talking
  4. Store announcements
  5. Electronic beeping
Smell

Smells

  1. Flowers
  2. Fruits & vegetables
  3. Cooked foods
  4. Cleaning products
  5. Air conditioning
Touch

Feel

  1. Cool & cold areas
  2. Shopping bags & trolley
  3. Walking & standing
  4. Touching food
  5. Close proximity to people
Sight

Sight

  1. Mid level lighting
  2. Contrasting colours
  3. Contrasting design elements
  4. Fruits & vegetable
  5. Advertising banners

Checkout at White's IGA Bli Bli

Checkout counter close to aisle no. 6. This is the counter close to the motion-censored glass doors with white-painted metal frames. Noticeable in this image are the shelves for chocolate bars, mints, lollipops, batteries, and lighters. The ceiling has a long, narrow, artificial light and several CCTV cameras that cover different angles of the entire checkout counter area. You can see the cars parked near the store through the glass windows and doors.
Customer Service desk at White’s IGA Bli Bli. The desk is made of a grey-painted section on the upper part, a well-polished wood supported by metal strips that surround the table. The customer service desk is next to the checkout counters 5 and 6. Right beside the black signboard with the word “Special” on them are blue flags that say, “Low prices”.
Side view of the grey, wooden with metal strips countertop desk of the customer service section at White’s IGA Bli Bli. Straight ahead from this section is the series of the fridge for milk and cold drinks that occupies most of the internal wall. The ceiling that covers this section has reddish-brown metal strips placed parallel to each other. From this position, square sign boards can be seen hanging on the ceiling above each aisle that are numbered 6-10.
Self-checkout counter at White’s IGA Bli Bli can be identified by the machine’s red color and its small white signboard with light. Batteries, chocolates, candies, and artificial plants are sold on the counters. Placed against the glass walls are black sofa chairs and visible through these walls are the shopping trolleys arranged outside. The accessible car park outside can also be seen from this position.
Hearing

Sounds

  1. Electronic beeping
  2. People asking questions
  3. Store announcements
  4. Rustling shopping bags
  5. Staff providing direction & advice
Smell

Smells

  1. Cooked foods
  2. Bread
  3. Cleaning products
  4. Air conditioning
  5. Coffee aroma
Touch

Feel

  1. Touching food
  2. Heavy shopping bags
  3. Emotions of people interaction
  4. Close proximity to others
  5. Change in temperature
Sight

Sight

  1. People queueing
  2. Mid level lighting
  3. Contrasting colours
  4. Grocery items
  5. Trolleys
Two hands shaking Thankyou graphic

Thank You

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